If your company offends one of Twitter’s advertisers, even if your message is true, be prepared to be shut down….
(CNN) — Twitter users are rightly aghast that the company on Sunday banned a user for openly criticizing NBC’s coverage of the Olympics. After Guy Adams, a British newspaper reporter for The Independent, posted negative comments about NBC’s tape-delayed Olympics coverage (including one executive’s work e-mail for viewers to make complaints), Twitter alerted its business partner — NBC — and showed the network how to file a complaint capable of shutting down the offending user.
So, what do we have here? A British newspaper reporter (representing a media company) criticizes their competitor NBC (another media company), but since NBC is an advertiser on Twitter, Twitter shuts down the non advertising account.